We build brands
that lead and inspire

Focus Lab propels organizations to be their boldest, most original selves.

We work with companies that mean the world to their people but need our help to mean something to the world. For more than a decade, our all-senior team of brand designers, strategists, and writers has helped organizations unlock their fullest potential with purpose-centered positioning and identities. Through our singular expertise, strategic problem-solving, and deep love of craft, we build distinguished brands with the power to transform people and industries.

From the Inside Out.

Our team and our culture is fueled by passion: for what we do, for the people we do it for, and for the people we work alongside. Take a glimpse behind the scenes at the heart of our company and the people who make up Focus Lab.

  • Outreach
  • Marketo
  • Netflix
  • Shopify
  • Adobe
  • 500px
  • Udacity
  • Heap Analytics
  • InVision
  • Spot Hero
  • Twilio
  • Oakley
  • Helpscout
  • JibJab
  • StoryBots
  • Weebly